Advertising Roger Halaby on Narcissistic Consumers In today's cluttered marketing landscape, the ability to segment and target specific consumer personalities has become increasingly crucial for achieving...
Industry Talk A Glitch in Modern Communication Anyone with a smartphone can now reach millions, but not everyone understands the strategic thinking that should support effective communication....
Free Talk ‘I Wish I Could’ Roger Halaby, CEO of Dubai-based the Hanging Gardens agency, asserts that when you hold a great idea, doors can’t but...